Base44 (Wix). Pricing model: Credits. Value metric: Monthly message credits (AI building) plus integration credits (app actions).
At a glance
| Company | Base44 (Wix) |
|---|---|
| What it does | Base44 app builder |
| Pricing model | Credits |
| Value metric | Monthly message credits (AI building) plus integration credits (app actions) |
| Free tier | Free: 25 message credits and 100 integration credits/month, up to 5 apps. |
| Pricing page | base44.com/pricing |
Plans and prices
Prices as published on Base44 (Wix)'s pricing page, checked 27 October 2026. They change often; check the live page before you rely on them.
| Plan | Price | Billing | What you get |
|---|---|---|---|
| Starter | $16 per month billed annually | annual (20% off monthly) | 100 message credits, 2,000 integration credits |
| Builder | $40 per month billed annually | annual | 250 message credits, 10,000 integration credits |
| Pro | $80 per month billed annually | annual | 500 message credits, 20,000 integration credits |
| Elite | $160 per month billed annually | annual | 1,200 message credits, 50,000 integration credits, premium support |
| Enterprise | Custom | annual | Custom credits, SSO, dedicated architect |
Usage component. Credit usage varies by action and selected AI model; third-party services connected to apps bill separately.
How credits/tokens work. Two credit currencies: message credits for building, integration credits for runtime actions.
What changed in 2025–2026
18 Jun 2025: Wix acquired Base44 for about $80M plus earn-outs through 2029. 2026: Wix reported widening losses partly from Base44 compute and marketing costs.
What you can steal
Pricing
Separating build credits from runtime credits shows customers which costs are one-off and which scale with their own users. Buyers forecast better when the meters map to distinct jobs.
Sources
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Robert Coorey, MBA
Robert is the author of The Subscription Playbook and Feed a Starving Crowd and a Director at BPAG Accountants in Sydney. More about Robert.